Communication
The Problem:
A technical customer service group with inadequate equipment
knowledge and on-site problem resolution capability. To do so it
needed to change the focus of the sales force from maintenance to
growth.
The Work:
Built an incentive pay plan designed to generate
increased gross revenues and net revenues. The incentive plan was
tied to growth, so it did not increase compensation costs as a
percentage of operating costs, and provided potential for the sales
force to more than double their income.
The Result:
An increased overall focus on both growth and
profitability, and an increased effort by the sales force to develop
new customers and sell new product lines.
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